The hottest Sany Heavy Industry is poised to seek

Sany Heavy Industry: poised to seek "new" business strategy achieved results

many citizens of Sany Heavy Industry have relocated to the suburbs and even to the third tier cities. Workers: poised to seek "new" business strategy achieved results

China Construction machinery information

Guide: in recent years, under the realistic background of overcapacity in the industry and the slowdown in the growth rate of domestic infrastructure, China's construction machinery industry seems to have bid farewell to the most brilliant golden decade. Data show that the sales volume of construction machinery industry increased by 20.7% year-on-year in 2011, while the growth rate decreased to 2.96% in 2012. There are even

in recent years, China's construction machinery industry seems to have bid farewell to the most brilliant "golden decade" under the realistic background of overcapacity in the industry and the slowdown of domestic infrastructure growth. Data show that the sales volume of construction machinery industry increased by 20.7% year-on-year in 2011, while the growth rate decreased to 2.96% in 2012. Some experts even predict that in the fierce market competition environment, only 20-30 enterprises in the world may survive in the future, and most of them are facing the fate of disappearance or merger

for the current market environment, the leading enterprises in the industry seem to be ready to fight a "hard battle". Not long ago, Liang Wengen, chairman of Sany Heavy Industry, said in a public speech that the industry is in a period of adjustment, which is a challenge and the best opportunity for enterprises. It can force enterprises to go out of the extensive growth mode, concentrate on improving their self-strength in 2012, and make enterprises more competitive. "This adjustment is a kind of exercise and hard work to grow into a world-class enterprise."

in the current economic environment, how to maintain a good development momentum has become a common topic in the construction machinery industry in the past year. Whether it is Sany's "risk control, market control, cost reduction, talent selection" or the slogan of "cost reduction and efficiency increase" held high by other enterprises, all of them show that enterprises in the industry put cultivating "internal skills" first

it is understood that since this year, Sany Heavy Industry, driven by product technology innovation, has strengthened cost control internally, comprehensively distributed the global market externally, and further consolidated the leading position of the enterprise through a series of "hard training" control means

in terms of product technology innovation, Sany launched a number of highly competitive innovative products in the first half of this year, such as A8 mortar master, C8 series pump truck, V8 concrete complete equipment, C9 excavator, etc. The continuous innovation of products has led Sany to create records in the history of architecture. This year, Ping'an building, the tallest building in China, has attracted widespread attention in China. As a behind the scenes participant, Sany will once again refresh the previous domestic highest pumping record, reaching a height of 660 meters, after the completion of the building

in terms of cost control, Sany Heavy Industry focuses on process control. In recent years, Sany has introduced many measures, such as process informatization reform, manufacturing reform, cost control, business resumption, etc., to effectively improve efficiency and reduce cost expenditure. It can be seen from the third quarterly report of Sany Heavy Industry this year that when the fatigue testing machine is used to test materials and receives the lease of repeated or alternating stress, the sales, management and financial expenses of Sany have been reduced, and significant results have been achieved in cost saving and efficiency increase

in the case of recession in the industry, Sany's global market strategy has brought new performance growth points. According to the results of this year's interim report, Sany's foreign market revenue increased by 66.5% year-on-year, achieving an international sales revenue of 5.439 billion yuan, accounting for 24.6% of the company's total sales revenue. Among them, Sany United States increased by 55.8% over the same period last year; Sany Asia Pacific increased by 90.1% over the same period last year; The sales of Putzmeister after integration reached 2.66 billion yuan, achieving a rapid growth year-on-year

the development strategy from the inside out has laid a good foundation for the sustainable development of Sany. According to the third quarterly report of Sany Heavy Industry, Sany achieved a revenue of 29.902 billion yuan, a net profit attributable to the parent company of 2.977 billion yuan, and a monthly net profit of 326 million yuan. Excluding the factors affecting the change of accounting estimates, the net profit in the third quarter actually increased by 33.62% year-on-year. The quality fluctuation between different batches of fillers of Sany management is small. It can be seen from the third data that the company's business strategy has achieved initial results in recent years, and the performance inflection point may have appeared

some industry analysts believe that with the adjustment of domestic policies and the global economic reform, the focus of China's construction machinery market competition will change significantly. First, technology R & D capability will become the focus of competition; Secondly, brand competition will become the key to market competition; Thirdly, the level of market competition will be further improved. Experts said that the new trend is conducive to leading enterprises to become bigger and stronger, but before that, every enterprise in the industry needs to adapt to changes, adhere to product innovation, scientific management, improve market layout, and take the road of sustainable development